General regulations for the use of nutrition and health claims

There are a number of general conditions related to the use of claims:

a claim must be understandable to the consumer
a claim may not be incorrect or misleading
a claim may not cause any doubt about the safety or suitability of other foodstufs
a claim may not induce excessive consumption
a claim may not state that despite a balanced diet the consumer does not eat sufficient of the product
a claim may not induce any fear
the nutrient or substance to which the claim applies must be biologically available and present in sufficient quantity
in the case of prepackaged foodproducts bearing a claim the nutritional value, including the nutrient for which the claim is being made, must be stated
in the case of health claims and nutrition claims referring to sugar, saturated fats, fibre or sodium at least the 'big 8' must be stated (energy, protein, carbohydrate, of which sugars, fats, of which saturated fats, edible fibre and sodium) plus the nutrient concerned if this does not form one of the 'big 8'. In the case of other nutrition claims mention of the 'big 4' (energy, protein, carbohydrate, fats) is sufficient